Top 5 Art Games Performance on Unified Platform in New Zealand, Q1 2025

The first quarter of 2025 brought interesting trends in the art games category on a unified platform in New Zealand. Here’s a closer look at the top-performing applications during this period, based on data from Sensor Tower.

Zen Color - Color By Number by Oakever Games saw a steady increase in weekly active users, starting at 6.9K and climbing to over 10.5K by the end of March. Revenue peaked at approximately $147 in late February, while downloads reached around 2.9K in the last week of March.

Color Pop AI - Coloring Book from MWM experienced a peak in revenue at about $529 in the third week of March. Downloads fluctuated, reaching 1K by the end of the quarter. Active users showed a slight recovery to 3K after a dip in mid-quarter.

DIY Phone Case Maker by Getsmart LLC maintained a consistent increase in downloads, peaking at 1.3K in the final week. Active users also increased steadily, reaching over 6K by the end of March.

Happy Color by Numbers Game from X-Flow saw weekly downloads rise from 998 to 1.6K. Active users remained stable, ending the quarter with over 10.2K. Revenue showed a slight decline towards the end of March.

Lastly, Paint by Number Coloring Game by Oakever Games experienced a peak in downloads at 1.1K in March. Active users increased from 2.5K to nearly 3K, while revenue saw a notable increase to $117 in the last week.

For more insights and detailed data, visit Sensor Tower's platform.